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Saturday, June 3, 2017

Crowdfunding

There is a reason crowdfunding is such an attractive financing option for businesses: With almost no effort, entrepreneurs can raise small fortunes from small-time, individual investors. Crowdfunding is also a cheap way to workshop new business ideas; before you invest time, energy, and money into a new product, you can place it on a crowdfunding site like Kickstarter or Indiegogo to see how much interest it generates.


Unfortunately, there is no guarantee your crowdfunding effort will work, and no one can say for certain how fast you can raise the money you need. Additionally, successful crowdfunding requires excellent marketing. which may siphon resources from everyday business. Though crowdfunding is incredibly trendy, you should only resort to crowdfunding if you have minimal constraints on the project you need funded.

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