You are in the business of making money, and sometimes, doing regular business is the best way to get money fast. Sales and discounts are powerful tools to get customers spending. Retail stores know this marketing trick all too well, but professional services companies can also profit by offering markdowns on more advantageous payment options, like annual payments or early renewal. For example, instead of waiting every month for a certain payment, you can offer clients a 5 percent discount for paying upfront every year. Most will jump at the chance for any savings, giving you some quick cash.
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