When things change in the marketplace, you’ve got to learn how to pivot

From a big box department store chain to a mom and pop store on the corner of your town, any successful business has to pivot as the market changes. That means the leaders of the business have to adapt, come up with new strategies, introduce new products, whatever it takes to ensure that the business can continue to make sales and expand profits. Dom Sugar has done that as his online business efforts have changed time and time again over the years and on this episode he shares some of his ideas about how you can not only get started building cash for a successful Amazon business, but also how you can strategize to stick with it long term.