Google AdWords PPC Integration With WordStream

Rather than replace AdWords, WordStream works with your Google AdWords PPC account to give you streamlined functionality. With WordStream, you upload the work you've done using our software automatically into AdWords, saving time you might otherwise waste on manual, multi-step processes.

For example, when using the Google PPC keyword discovery tool, normally you would have to review your pay-per click keyword list manually, export your selected keywords into a spreadsheet, review the data, and then decide how to proceed. With WordStream, you can import lists of keywords from Google’s keyword tool with one click, and get actionable suggestions on how to use your keyword data. WordStream will offer you suggestions for keyword groups (which can then be turned into Google PPC ad groups) to help you build powerful text ads and to optimize your Google PPC campaigns.

You can even create Google Pay-per-click AdWords text ads from right within your WordStream dashboard. Just click the term you want to create an ad group around, and WordStream will automatically take you through the process, offering informed suggestions and expert advice for your PPC ads.

WordStream’s keyword management system integrates keyword research with Google AdWords pay-per-click advertising and content authoring tools. This is a powerful combination that empowers you to make informed marketing decisions and take action with your data. Data is useless unless you can act on it, and WordStream enables you to see your data clearly and make intelligent decisions in managing your campaign.