Business - News

Tuesday, September 5, 2017

46. Don’t Build a Platform

If you don’t want to make money, then just build a blog or a site with some pages.


Don’t build a consistent stream of value.


Don’t build expectations around high-quality content.


Don’t build a mailing list for your tribe of raving fans.


Don’t build a YouTube channel.


Don’t do a Podcast series.


Don’t build high quality backlinks to your site.


On the other hand, if you do want to create a premium platform for marketing your work, building your brand, and selling your stuff to a tribe of raving fans, then build a platform to amplify your impact.

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